Mama Hope is a non-profit that focuses on community development projects in Kenya, Tanzania, Uganda, and Ghana. We started this video series so people could begin to reimagine Africa. It is only when people are no longer seen through the stereotypes of poverty that we can begin to see we are not so different from each other. We wanted our Mama Hope supporters to see that Africa is full of progress, potential, and hope.
The Kenyan men of this video, like Mama Hope, are tired of the over-sensationalized, one-dimensional depictions of African men and the white savior messaging that permeates our media. Gabriel, Benard, Brian and Derrik said, “If people believed only what they saw in movies, they would think we are all warlords who love violence.” They wanted to tell their own stories instead, so we handed them the mic and they made this video. This video is about changing the way people market Africa to replace guilt and pity with empowerment and connectedness.
Director: Joe Sabia
Producer: Bryce Yukio Adolphson
Benefitting Organization: Mama Hope