Winner: Best PSA 2011

Benefiting: Ronald McDonald House Charities

Meet the Digits, an ordinary family enjoying an ordinary summer until Lucy surprised everybody by falling from her favorite tree, which landed her in an Austin hospital. The Digits didn’t live close enough to drive there every day, but they needed to be with Lucy while she healed. Since 1985 Ronald McDonald House Austin has been keeping families of sick or injured kids together while their children are undergoing care. Here, the Digits found good food, comfy beds, a loving staff and the support of other families. It’s a proven fact that kids heal faster when the people they love are close by. Last year, Ronald McDonald House Austin served people from 92 Texas counties, 19 other states and several other countries. Ronald McDonald House Austin needs you. Since the day we opened our doors, we have never closed them. Not for a day, not for an hour. So, in keeping with the tradition of Texans helping Texans, we ask you to please donate today, to this very special, absolutely essential cause.

Filming locations: Ronald McDonald House

Running time: 2:04



Director: Shiny Object
Producer: Amber Lewis 
Production Company: Shiny Object 
Screenwriting: Teresa Elliott 
Cinematographer: Doug Davis, D2 Studios 
Editor: Ron Pippin 
Music: Lyman Hardy – Stuck On On 
Sound: Lyman Hardy – Stuck On On