Frequently Asked Questions for Film Frenzy Teams

What is the timeline for the Spring 2017 Reel Change Film Frenzy?


  • Feb 15  —  Nonprofit and Filmmaker Applications open
  • April 14  —  Nonprofit and Filmmaker Applications close (5:00pm)
  • April 17 — Filmmaker choice of nonprofit partner due (9:00pm)
  • April 18 — Announcement of selected nonprofits, and their filmmaker partner
  • April 20  —  Nonprofit + Filmmaker Meet and Greet and Planning Session (5:30pm – 7:30pm, location TBA)
  • May 12  —  Filming begins! (9:00am)
  • May 19  —  Filming ends (9:00am)
  • May 19  —  Film turn in (9:00pm)
  • May 22  —   Film Screening (6:00pm – 9:00pm at Alamo Drafthouse South Lamar)

What does it cost to apply for the Reel Change Film Frenzy?

Nonprofits are required to pay a $25 nonrefundable application  fee. If your nonprofit is chosen to make a film, a screening fee will apply based on your nonprofit’s total annual budget. This fee is used for Lights. Camera. Help to screen your film including the cost of theater rentals and other costs associated with hosting the Film Frenzy:

Budget: < $1M Fee: $250
Budget: $1M to $2M Fee: $375
Budget: $2M to $5M Fee: $500
Budget: $5M to $7.5M Fee: $750
Budget: $7.5M to $10M Fee: $1000
Budget: > $10M Fee: $1500

*** All fees are nonrefundable ***

How are nonprofits chosen to make a film?

Once applications close, the filmmaking teams will read through the nonprofit application responses and choose the top three nonprofit films they would like to make. We will then match the top 10 nonprofits with the 10 filmmaking teams based on their choices. Lights. Camera. Help. does not choose the nonprofits. Failure to complete the application in full and pay the $25 application fee will result in in an incomplete application and that organization may not be considered for choice by the filmmaking teams.

When does filming begin and end?

You may start filming at 9:00am on Friday May 12, 2017. Filming ends Friday, May 19, 2017 at 9:00am and Films are due anytime before 9pm on Friday, May 19, 2017. Here is a suggested timeline you may wish to consider:

  • Thursday April 20, 2017 – Nonprofits and filmmakers will meet for the first time at Meet + Greet hosted by Lights. Camera. Help.
  • Week of April 24 – Work together to define, clarify and hone the story. Begin scheduling with talent and/or interview subjects. Gather any releases or permissions you may need for filming.
  • Week of May 1 – Finalize the story. Finalize shot schedule.
  • May 12 – Begin filming! Use this day for filming large scenes and location shoots. Make it a full day!
  • May 12 – Film interviews, collect b-roll and look through other video and pictures the nonprofit may have.  Editing Begins. Initial filming ends.
  • May 13 – Pick­up shots if needed.  Editing.
  • May 14, 12:00pm – Roughcut presented to nonprofit for comment and feedback.
  • May 15, 11:59pm – Comments and feedback delivered to filmmaker
  • May 17 to November 09 – Final edits made
  • May 18, 9:00am – filmmaker delivers “final” cut to nonprofits to review for any errors (check spelling of all names in the credits, etc)
  • May 18, 4:00pm – Nonprofit returns all edits to filmmaker
  • May 19, 9:00pm – Final cut of film delivered to Lights. Camera. Help. (We will provide instructions to the filmmakers to turn in their films)

In what format must the final film be delivered?

Please deliver your film in 720p or 1080p h264 format with .mov .m4v or mp4 extensions by 9:00pm on May 19th. No other formats will be accepted. We will coordinate the turn-in of the films with the filmmakers in the coming week.

Can you say anything more about the length?

The maximum length of the video is 10 minutes. The video can be as short as you like, however keep in mind that you will be judged on the film’s ability to convey a cause and why it should be supported. Please avoid adding any filler to your film to try to reach that 10 minute mark, we want these films to be engaging and energizing. Quality is better than quantity.

If we have footage from a previous event or video shoot, can we integrate that into the project?

Yes!  All footage, photos, animations, audio recordings or other video assets must be original and must be created solely for use by your nonprofit. It is our goal that you end up with the best possible video for your organization so, for the first time, we are allowing you to use previous materials including video footage. You must respect all copyrights and properly utilize photo and film credit when due.

We have a special event coming up that I’d love to capture on film, should I plan it during the Film Frenzy?

That’s up to you. We cannot, however, guarantee that this event will be the subject of the film. When filmmakers and nonprofits meet to discuss the project, that event can certainly be an option for filming, but cannot be taken as a given.

Who owns the video?

The nonprofit is the client and has paid for the production of the video and is therefore the owner. The nonprofit may use the video as they see fit including online, in newsletters, on their YouTube channel and similar. However, all credits must be given where due.

What is the value of the film I can expect to receive?

Filmmakers have suggested the films typically have a value of $5,000 to $25,000 based on the filmmakers’ time, equipment rentals, and additional personnel such as grips, sound crew, camera crew, and more.

What other licensing/permissions should I consider?

Please think ahead of any potential permissions or licenses you may need for your film including, but not limited to, filming children, filming the disabled, filming in public spaces, filming in schools or institutions, licensed for previously filmed footage or photos.

May we use music in our film? If so, what are the rules?

Yes, you may certainly add music to your film. The music must either be an original composition created just for this film or, if commercially released music, you must clear the use of the music with it’s owner or assure that it is royalty free. You can find some good guidelines here: